About KW Metrics
Built for one audience: Etsy sellers who want real data, not guesswork.
KW Metrics started from a simple frustration: most Etsy sellers are making titling, tagging, and pricing decisions based on gut feeling, forum advice, or numbers nobody can actually explain. We wanted a tool that shows its work — where every figure either comes straight from Etsy's own listings or is clearly calculated from them, with no invented metrics dressed up as facts.
We're a small, independent team focused on one thing: helping Etsy sellers understand their market better, using data Etsy itself already publishes. No shortcuts, no scraping, no guessing.
What we believe
- Real data beats guesswork. Every number you see is either pulled directly from Etsy's public data or computed from it — and we tell you which.
- Compliance isn't optional. We use Etsy's official API exclusively, and we follow Etsy's data-freshness and usage rules as a baseline, not an afterthought.
- Sellers deserve clarity, not jargon. Every tool is built to answer a specific, practical question — not to overwhelm you with numbers for their own sake.
Curious exactly how our numbers are calculated? See the full breakdown on our How It Works page.
Get in touch
Questions, feedback, or partnership ideas — we'd like to hear from you. Contact us anytime.